A Web Design Company Focused on Results
Silicon Valley, March 23, 2016.
EIGHT25MEDIA is a full-service design shop that offers clients services including web design and development, mobile application development, search engine marketing, and user experience design. Through each of their services, the agency is dedicated to getting real and calculable results for their clients that show off the return on investment of re-branding a website or building a new one from scratch.
Based in the Silicon Valley region, EIGHT25MEDIA was created in 2010 by current CEO and founder, Rehan Fernando. We interviewed him to learn more about his personal journey with web design and development and to hear his thoughts on the future of the industry.
What made you go down the digital creative path?
My father was a software engineer and started teaching me about computers from an early age Then, at 16, I fell in love with building websites – from back-end to front-end design to everything else; I was hooked. Ater that, I learned how to code html and it just progressed from there. I am a completely self-taught designer and developer.
What do you do for inspiration?â€¨
I read a lot of tech blogs as well as the blogs of other companies and startups to see how they approach unique tech problems. In my free time I often find myself reading TechCrunch and Business Insider.
Describe in 3 words your agency:
Strategic, Purposeful and Analytical.
Who do you see as your greatest mentor figure in your career?
My father for sure. He is the reason I came to be in this field. He was the first person to introduce me to the industry. When I was six years old, my father began to teach me about computers. As I am now the CEO of my own business, which has over 50 employees, I have come to greatly admire the management qualities he displayed in his work life.
What advice do you often give to people who are starting to work in â€¨your same field?â€¨â€¨
Experience is what really counts at the end of the day. My advice to young people looking to get ahead in this field is to be the person that works the hardest. Ask your boss for extra projects in addition to your everyday duties. Show those senior to you that youâ€™re keen to learn.
Going off that, I would also say that exposing yourself to as many mentors as possible is a great thing. These people can come in the form of your bosses and others that are senior to you at work. Pretty much everything that is learned in school can also be learned from work mentors.
Most likely, when someone approaches a problem in web design or user experience, the supervisor already has dealt with it before. There is a lot to learn from them; they have experience and have been there before. You can gain exposure to new methods and practices through them.
What has been the greatest struggle in launching your own brand?
Before launching the business, the work I was doing involved big projects, with equally big names. When started my own brand, I had to begin at rock bottom. I started with smaller companies. This in itself presented some unique challenges I hadnâ€™t experienced before as most of these smaller companies didnâ€™t have much exposure to or understanding of the process it takes to build a successful website. This was a transition initially, but we learned from it. Now as we are more established and older we have some bigger brands that we work with.
Looking 5 years into the future, how far can digital channels go?
Thinking about the future, I think there will be more personalized marketing. Iâ€™m referring to companies being able to market on a very personal level that includes the consumer preferences that are extremely targeted.
For more information about EIGHT25MEDIA, check out the agency website.