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Top Interactive Agencies / Best Digital Agencies | December 10, 2016

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Krispy Kreme Taps VML as Global Digital Agency

Krispy Kreme Taps VML as Global Digital Agency by  Maureen Morrison

Krispy Kreme has named digital agency WPP’s¬†VML¬†as global digital agency.

The review, which began in January, was handled internally, and the company said it solicited requests from a dozen creative agencies.

Estee Lauder’s Clinique Consolidates Global Digital Business with 360i

Estee Lauder‘s Clinique has consolidated its global digital marketing business with¬†Dentsu‘s 360i following an agency review.

“We feel that our approach as we go forward will be more disciplined and strategic,” said Agnes Landau, ‚Äésenior VP-global marketing at Clinique. “Part