Here is a trend you need to look out for this 2023: 3D Billboards. They are one of the most recent forms of digital out-of-home advertising, and they are incredible for capturing your audience’s attention. They have been seen in the last years in some of the the busiest cities, in countries such as the US, the UK, China, South Korea and Japan. With hyper-realistic effects, and without the need for 3D glasses, they are killing it as a marketing strategy. Passers-by see themselves immersed into awesome interactive experiences in the middle of bussy streets, and they absolutely love it!
3D Billboards are a great way to promote marketing campaigns and achieve virality since people are impressed by them and tend to share what they saw on social media.
Here are some examples of some amazing 3D Billboards advertising campaigns:
Fortnite
A Real-Life Season 4 Teaser has been spotted on a Billboard in Times Square!
(via @KeepUpWhitMe & @Creeperbrine102) pic.twitter.com/wR77hTtHAM
— Shiina (@ShiinaBR) September 15, 2022
3D3D Billboard MarketingAdsBillboard MarketingDigital Marketing