Reports

Our digital publications help readers of all levels accelerate their fundamental understanding of emerging topics and techniques in the interactive industry. A must-have digital reference for creative, analytical, and entrepreneurial research.

AR/VR Collaborations in the Realm of Interactive Creativity

In the dynamic expanse of the digital landscape, Augmented Reality (AR) and Virtual Reality (VR) have seamlessly intertwined with interactive agencies, revolutionizing our engagement with digital content. This compelling alliance is more than a technological integration; it’s a catalyst for immersive AR/VR experiences. Our recent research immersed itself in this collaboration, surveying diverse interactive agencies—from...

Artificial Intelligence Meets Creativity: Advantages, Challenges, and Future Trends

Artificial Intelligence (AI) has become an increasingly prevalent technology in today’s world, with its applications growing rapidly across industries and sectors. Many people are now wondering how AI is impacting the work of creative agencies, and what new possibilities it offers for the future of creative work. So, to further understand these changes we asked...

Future workplace: Which model is best for your agency?

Everybody works differently and everyone needs evolution. Most of the existing research literature related to retaining the right talent had suggested this. In addition, we receive a lot of feedback about how new working spaces need to support modern ways of collaboration and development of new skills. Fully remote, traditional in-office or hybrid? Who knows....

Accessibility 2022: Interactive agencies being part of the change

Today the Web has become something essential in our daily lives. We need it for accessing a lot of fundamental services and rights. The greatest advantage of the Web is its universality, and yet, most of the time, accessibility isn’t the key criteria when it comes to building digital products.  There are more than ​1...

Earth Day 2021: 20 Creative Agencies Take Action to Fight Climate Change

Our planet is an amazing place, but it needs our help. That’s why each year on April 22, more than a billion people celebrate Earth Day to protect the planet from things like pollution and deforestation. The first Earth Day was celebrated in 1970 and since then it was significantly expanded, with more than 140...

TIA Honors Women in the Interactive Industry

Celebrated on March 8 every year, International Women’s Day is a day dedicated to honoring the achievements of women throughout history and all across the globe, and is typically a day for women from all different backgrounds and cultures to band together to fight for gender parity and women’s rights. Digital agencies are joining the...