data

A collection of insights on the topic of data:

“Our user-centred design process blends with lean and agile principles”

Danny Bluestone, Founder and CEO, started Cyber-Duck in 2005 as a creative technology agency that fused usability with creativity and innovative web technology whilst considering things like search engines.

From Mad Men to Math Men: The Future of Dynamic Creative Optimization

Lisbon, Jul 12th, 2018

Codedesign’s Founder believes that Dynamic Creative Optimization is a huge breakthrough in the way brands and advertisers can delivering the correct message to a receptive customer. On this interview, Bruno Gavino talks about the evolution of DCO and the impact it might have for brands and marketers.

How to get the right talent for the ‘beyond the screen era’

Amsterdam, Apr 18th, 2018

Amsterdam-based Mirabeau, joined forces in 2016 with consultant company Cognizant and open its Digital Studio, one of the largest digital innovation and delivery centres in Europe. Gina van Berkel has been at Mirabeau for over two years. Upon graduation it was the recruiter job offers that caught her eye. So on this interview, we find out more about what it takes to hire the right talent.

“If you don’t base your design on user research, you are doing it wrong”

Cape Town, Feb 28th, 2018

Platinum Seed creates digital products, platforms and brand experiences to connect consumers and brands in a completely entire new way. A key part of that process is Ally Behr, Design Director at the agency, and on this interview she provides details on how the agency works its design along with some tips on how to achieve a great one.

DDW dreams big in Netherlands

Dutch Design Week (DDW) celebrated a new edition in the city of Eindhoven in the Netherlands, showcasing during nine full days the work of more than 2,500 designers in 110 different venues. This year’s theme was “Stretch,” with the exhibitions and events trying to show ways that designers try to make a difference.

As technology changes, so does the digital landscape

Digital technologies have changed the world and in a very little window of time, taking big steps towards the digital revolution over the last 20 years.

Cheil, MEC and AKQA awarded at Creative Tech Awards

Creative-Tech-Awards

Gathered at the Tower of London, brands, agencies and technology companies were highlighted for their work at the ceremony for the Creative Tech Awards, a newly-launched initiative aimed at recognizing […]

CES 2017 and the IoT

It’s been happening for 50 years and this year was no exception: innovators, start-ups, entrepreneurs, inventors and the biggest consumer electronics companies have gathered in Las Vegas for a week of awe and

“Conversations with brands and consumers will be run by machines”

New York, December 2nd, 2016 New York City based SWARM has built an impressive portfolio of over 50 products for web, mobile, wearables, machine learning, IoT and Apple TV. Founded […]

Meet Hudson Integrated, the User First Digital Agency

New York, August 11th, 2016 Since its founding over ten years ago, Hudson Integrated, formerly known as Hudson Horizons, has weathered through the many phases and transitions on the web […]

“The brief is really the foundation of the project”

New York, August 3rd, 2016 You might think that with all the tools available in the market today, designing a nice website wouldn’t be too difficult. That could probably be […]

Meet the Small and Mighty Agency that is Inovāt

Pennsylvania, April 11, 2016 Bigger is always better. We’ve all heard the phrase before, but is it actually true? Inovāt, a digital marketing agency based in Central Pennsylvania, would certainly […]

Decibel Digital announces the launch of a new website for Dogs Trust

London, July 16, 2015 Digital experience design agency Decibel Digital have recently launched a responsive website for Dogs Trust. Dogs Trust are the largest dog welfare charity in the UK, […]

Code and Theory named one of the 10 most effective independent agencies in North America

New York, June 25, 2015. The Effie Index ranks the most effective agencies, marketers, brands, networks, and holding companies by analyzing finalist and winner data from Effie competitions around the […]

Metrics that Matter

Johannesburg, April 24, 2015. Digital marketing is evolving at a rapid rate. Keeping up to speed with the latest trends and terminology is a challenge. Quite often this results in […]

NFC – additional features or gadget?

Gliwice, Poland, October, 24, 2014 By Rafael Moucka, Chairman of the Board, POSITIVE POWER Smartphones as a tool to regulate payments? ID badge, collecting points from loyalty programs, business cards […]

Digital Marketing Innovation Summit, San Francisco

Marketing Giants, Marketo, are Set to Showcase at the Digital Marketing Innovation Summit, San Francisco. Marketowill joinRadiumOne and Kvantum as they exhibit at the upcoming Digital Marketing Innovation Summit in […]

6 Luxury Marketing Trends To Watch

6 Luxury Marketing Trends To Watch by Marko Muellner For luxury marketers, 2014 is predicted to be the year that tips the scales, with more than half of affluent shoppers discovering, […]

The Festival of Marketing

About us: The Festival fuels marketers. With new ideas, new connections, new inspiration. From board CMO to beginner, digital evangelist to brand guru, data geek to media genius, whatever hat you wear or wherever you […]

Three Twitter Tips That You Will Not Read Anywhere Else

Did our headline grab your attention?  Well, that’s great news!  However, our teaser promising three Twitter tips that you will not read anywhere else is not really true.  Do you […]

Digital Radio Is Twice as Popular as Mobile Phone Music

  Do you listen to more music on your phone or computer? You may be surprised to learn that more than twice as many Americans stream digital radio services than […]

Campaign Asia

About us:  Within the international advertising and marketing industry, Campaign is a globally recognised brand. In Asia-Pacific it is the most prominent and credible publication serving the marketing and communications […]

Econsultancy

About us: Econsultancy is an international research and training group, focused on helping businesses do more digital business. Its data and insight, best practice guides, training and events focus on […]

eMarketer

About us: We didn’t start eMarketer to create the most comprehensive source of information on how to do business in a digital world. That was a byproduct. We started eMarketer because […]

The World’s Biggest Data Breaches in One Stunning Visualization

  Major data breaches, leaks and hacks often consume the news, but the sheer numbers involved — 6 million records or 300,000 leaked passwords — may be hard to conceptualize, […]

Social Media Explorer

SME Digital is about finding – and delivering – results. We eliminate the emotional games of what digital marketing activities are and aren’t working by focusing on the only objective […]

10 Simple B2B Content Marketing Tips for Complex Solutions

Take the Einstein Approach to Simplification       It’s true that compared with B2C, the B2B marketer doesn’t have it quite that easy when it comes to connecting and […]

Twitter Inks Deals with Ad Giant WPP to Expand Data-Driven Marketing

Continuing its effort to rapidly scale its ad operations and expand its data for advertisers, Twitter inked a deal with WPP, one of the “big four” global advertising holding companies. […]

More Bad News for Google+? Research Shows Sustained Downward Trend in Activity

Google+, the social networking service from Google, may have more than 40 million users, but traffic and activity levels are on a continued downward trend, according to a new research […]