Augmented Reality (AR) is inscreasingly being used by companies to market their products and services in innovative ways that catch their users’ attention. AR can be used in marketing campaigns to offer interactive product demonstrations, virtual try-on experiences, and more. It can also provide valuable data insights by tracking customer interactions with AR experiences.

By integrating AR into their marketing strategies, businesses can provide consumers with an interactive and engaging experience that goes beyond traditional advertising methods.

Here are some original examples of AR used to create immersive marketing experiences:

Pepsi MAX

Codename

Burberry

Netflix

Telecom

Wanna Kicks

LEGO

Augmented RealityImmersive experienceMarketing