Ebay launches daily deals emails to rival Groupon (nma.co.uk)
Ebay is launching daily and weekly emails with exclusive offers for its users in a bid to take on Groupon.
The RAC is the first brand to advertise a deal on the newsletters. The motoring organisation will offer Ebay users breakdown cover usually priced at £144.50 for £75 for a limited time.
Ebay said the email offer is “an exciting opportunity to connect with an engaged audience of purchase-ready consumers who are actively looking for special deals and offers in a relevant context across various sectors”.
Source: http://www.nma.co.uk/news/ebay-launches-daily-deals-emails-to-rival-groupon/3026594.article
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