The way we travel has drastically changed over the years, and Airbnb is one of the reasons behind it. Either for business or pleasure, the online marketplace connects people who want to rent out their homes with people who are looking for accommodations around the world – from apartments to luxurious properties.
To showcase its many features, Airbnb has partnered up with many digital agencies over the years – who have produced websites, apps and videos, among many other creative developments. At TIA, we have selected some of our favorites, showcasing a group of digital agencies that have shown their creative skills with Airbnb.
Meister is a Portland-based creative studio, offering its services on motion graphics, 2D and 3D animation, VFX, AR, VR and SprakAR. They produce meaningful content that makes people think or laugh. Airbnb approached them to design and animate the graphics for their How to Host series, producing a series of nine fund videos.
The videos inspire future Airbnb Hosts around the country and include different graphical treatments — dozens of animations for each. Some vector, some cel and some traditional motion graphics. The outcome was upwards of more than 75 designs animations. Each video has five tips, which allowed Misteri to explore branding, colors and movement.

Pepper Square is a creative digital agency that helps clients discover possibilities, measure what matters, and deliver extraordinary digital experiences for the world’s leading brands. It focuses on bringing the highest value by fusing creativity and technology, having helped over 300 leading companies maximize their outcomes.
Airbnb teamed up with Pepper Square to bring their media attention to a centralized hub accessible on various devices. Their proposed solution was creating a responsive portal to plan, promote and showcase the work from teams across the globe to increase visibility and access. The portal highlighted news and activities through a centralized hub.

Weller is a productive and strategy agency based in Portland that works with talented people around the world to create and execute projects in a way that is tailored to its clients. Its business structure allows for flexibility, competitive pricing and a collective of creatives passionate about your brand.
The agency carried out a video production for Airbnb for Work, which lets individuals rent out their properties or spare rooms to business travelers who either just need a place to sleep or need a place to work from while on the road. The video shows the many possibilities that Airbnb offers for business travelers.

Creative Digital Agency is a full-service, boutique firm created to help brands cross the ever-widening cultural gap between generations, lifestyles, and behaviors. They have an “audience-first” approach, creating business impact for clients by building creative and tactical decisions on a strategic foundation backed by authentic understanding of our audience.
The agency regularly supports Airbnb’s Asia-Pacific team by coordinating and producing dozens of monthly shoots in the Korean market. They combine high-quality video and photography to tell engaging user stories, covering a massive variety of different travel experiences through Airbnb – from Korean food to karaoke.

Mother was founded in London in 1996 by a small group of creative, free-thinking individuals. Today there are over 500 like-minded people in the agency, with offices across London, New York, Los Angeles and Shanghai. The agency partnered up with Airbnb to create a campaign in China to attract the younger generation to the experience.
The campaign’s film, titled “Lost & Found” and created by Mother, gives an overview of some of the 40 intangible cultural heritage experiences that Airbnb is bringing to the Chinese cities of Beijing, Chengdu, Guangzhou and Qiandongnan. The film ends with the hope of “reconnecting with the traditions of the past.”

R/GA is an atypical design & innovation company. It helps brands and businesses find the fastest, most human path to growth. A leader in technology and creativity for more than 40 years, R/GA has expanded and evolved in anticipation of technology’s impact on its clients’ businesses to offer transformative services through its award-winning services.
Together with Airbnb, R/GA designed and built Create Airbnb, a fully-responsive site for community-driven content. It helps users share stories about their experiences through Airbnb. It celebrates Airbnb and encourages the Airbnb community to make their own symbol of belonging. Since every single Airbnb trip is unique, this gives users a way to express their individuality through the Airbnb symbol.
