Give your team the energy to go beyond their limit

Paris, Sep 27th, 2018

With offices in London and Paris, makemepulse is an interactive production company, that uses tools such as augmented reality, artificial intelligence and emerging technologies to connect consumers and brands. Antoine Ughetto, Co-founder and Head of Innovation, describes what it means to be a leader, the role played by innovation and his approach to develop talent.

3D Antoine Ughetto Co-Founder Innovation Interactive Production Technology

Make people’s lives better through technological expertise

London, Sep 19th, 2018

From a tender age, David Olsan knew that working with technology was going to provide him with the creative outlet to realise his dreams. He is the Founder and CEO of Mars Spiders, London-based agency frequently acknowledged for its startling fast, focused and thorough approach. On this interview David recalls how he got started.

CEO creative campaigns David Olsan Design founder Innovation Mars Spiders Photography Technology

“An ideal candidate is willing to deliver result as part of a team”

Kiev, Sep 14th, 2018 Volta is a digital communications agency from Ukraine, that offers services on the B2B market. Otari Arutiunian was one of the three partners that started the agency. He spoke to TIA about their culture and hiring process, giving a close look on the main features they consider when hiring a new member of their team....

Advertising B2B Communication Marketing Otari Arutiunian Production

How a problem solving approach can help develop amazing UX

Stockholm, Sep 7th, 2018

‘Another State’ is a Swedish digital Design Studio, that came to life from the merger between Another Agency and State Interactive. Managing diverse projects, scaling and staying on top in a competitive market are not easy tasks. We talked to Tobias Lendel, the agency’s Design Director who shared his insights on the market and UX.

design process Programming Prototyping Tobias Lendel Usability UX Design

How to Woven the web of creativity

Halifax, Aug 30th, 2018 With three offices in the UK and one in Australia, Woven is a brand experience agency that blends first-class creativity and deep digital know-how to create brands, campaigns and experiences that resonate with modern consumers and businesses. We spoke to the Managing Director, Mark Bower, who shared his wisdom on marketing and some company secrets on the creative building...

Brand development CEO Content development Digital Marketing Strategy managing director Mobile App Development PPC Web Design

“Design is always driving the process”

Copenhagen, Aug 23rd, 2018 Based in Denmark, B14 is a design agency that works strategically with clients to create sophisticated and strong solutions. Managing a large part of the agency's work is Rasmus Høymann Laursen, Partner and Head of design. On this interview, Laursen gave us an inside look on B14’s daily work, specifically on user experience design and the process and methods followed by the...

Design Graphic design Identity Quality assurance UX Design

What will the agency of the future look like?

Brian Byer, VP of Content and Commerce Practice Lead, has been working at New-York based agency BFM for over 5 years creating forward-thinking strategies for the agency and its clients.

bfm Blue Fountain Media Brian Byer business development career Chinese clients CMS digital engagement future future agency NY Pactera Digital People plan

“We treat every project as a unique opportunity to create something exciting”

London, Aug 14th, 2018

Brave Spark is the brain child of Rob Remington Drake and Robin Shek. The duo met earlier on in their careers and eventually found their creative affinity drawing them together. ‘Tell unexpected stories in unexpected ways’ has been their mission from the start, and it still remains the same. Rob explains how.

Interactive campaigns Rob Remington Drake Storytelling

“Discovering solutions always is a team activity”

Rotterdam, Aug 9th, 2018 Based in Rotterdam, Strakzat is a digital design agency that shapes ideas into meaningful digital products and engaging experiences. Formed by a small team of interactive designers, we talked to Jasper den Ouden, who besides being an UX Designer, he is also one of the agency's founders, to find out more about Strakzat's daily work and its discovery process....

Digital Products founder The Netherlands UX designer UX/UI design

How to shake up stagnant industries using UX

New York, July 30th, 2018 Business has been good from the start to Ruckus, which in three of the last four years, the agency has been listed on the Inc. 5000 List of the fastest-growing private companies in America. We catch up with Madelene Eng, Lead UX/UI Designer at Ruckus, who gave us an insight into the beating heart of the...

Quality assurance ROI UX Design UX designer

“Digital marketing combines logic and a methodical approach”

New Orleans, Jul 25th, 2018

Founded in New Orleans in 2012, Velocity Agency is a full-service digital marketing agency that is on the cutting edge of technology. Moe Ahsan, its Digital Marketing Manager, describes the main features of the agency and gives us a look at its daily work, highlighting the importance of a good relationship with clients.

Digital Marketing full-service agency

“Experiences are shaped even before the use of a particular product or service”

Pavia, Jul 17th, 2018

Italian agency glueglue, has a passionate and highly motivated digital and print design team. According to Matteo Lo Manto, UX Designer and Co-Founder at the agency, they tested and tried different approaches to define a well-structured plan for their design process; which now consists on six-steps.

Co-Founder design process Prototyping UX UX designer

From Mad Men to Math Men: The Future of Dynamic Creative Optimization

Lisbon, Jul 12th, 2018

Codedesign’s Founder believes that Dynamic Creative Optimization is a huge breakthrough in the way brands and advertisers can delivering the correct message to a receptive customer. On this interview, Bruno Gavino talks about the evolution of DCO and the impact it might have for brands and marketers.

Automation Bruno Gavino Creative Creativity data Design founder optimisation PPC Storytelling Web Analytics

How to create an agency of galactic proportions

Vancouver, Jul 4th, 2018

Chris Breikss granted TIA an exclusive interview on the merger of Drive Digital and 6S Marketing. Launched yesterday, Major Tom is the new full-service interactive agency that’s been purpose-built to help clients thrive in today’s complex marketing landscape. On this interview, Chris gives us the inside track in the deal to form Major Tom.

Artificial Intelligence Branding Chris Breikss CRM Entrepreneurial Operating System full-service agency John Blown Machine Learning Major Tom

“UX designers have to be all over the place”

Amsterdam, Jun 28th, 2018 With offices in London, Amsterdam and Paris, Chunk Agency has been awarded internationally and was chosen as Nº1 digital agency in the Emerce Top 100 Agencies. On this interview, UX designer Jordi Wesche, describes his design process and gives us a sneak peek on the daily work at the agency and the key challenges in his specific tasks....

AR design process Design Thinking Jordi Wesche Technology Usability User Experience UX designer

“Be thoughtful about what you create and where it goes”

New York, Jun 21st, 2018 Design and technology firm Beyond, helps companies to create market value with design and tech-based products and strategies. One of the key players at the agency is Matthew Iliffe, who became Founding Partner in 2010 and since then, has head up creative and technology across Beyond's different offices. On this interview, he describes his professional path and current role and the agency’s daily processes....

Design digital Digital campaigns partners Technology

“Campaigns need to have a diversified team working together”

New York, Jun 12th, 2018 Since The Reference, a cutting-edge digital agency, opened its doors in 1993, it has seen a big expansion. An important part of it has been Olivier Deneef, who works nowadays as Chief Commercial Officer in the New York City office. On this interview he remembers his first steps on the industry and why following his career at The Reference was a natural evolution....

Belgium Big Data Digital agency Digital platforms full-service agency Marketing New York Technology

What to offer as a digital agency to go beyond marketing?

Mexico City, May 17th, 2018

Masclicks, a Mexico City-based creative agency has plans for great expansion in the near future. On this interview we talked to Cristina Pineda, Head of Strategy at the agency. With a degree in Communications and a Specialisation in Advertising, she explains what are the foundations for the company’s growth and success.

How to pass from an essential Underlying Dimension to Experiential Design

Manchester, May 10th, 2018

After noticing the disappointment from businesses expecting more than they were receiving, Jake Welsh ventured out to create a solution founding e3creative. The Manchester-based integrated digital agency, is revolutionising the way brands connect and engage consumers. We caught up with its Managing Director, to find out how ideas are transformed in the agency.

digital founder Graphic design Insight Jake Welsh Manchester User User Experience

“Technical parts of SEO are as important as Content Strategy”

Medellin, May 3rd, 2018

After working several years in the tech consulting industry, Niels Siskens moved to Colombia and started Parrolabs. According to him, Parrolabs is the coolest agency in town, mimicking aspects of Silicon Valley's businesses. On this interview, Siskens gives some insights on what it means to be a leader and how to motivate talent.

CEO Consulting Content Strategy Latin America Mobile App Development Niels Siskens SEO Web Development